Pierre du Plessis

View Original

Point to Something

Great writers point to something, they make us notice.

They have a talent to take our narrow field of focus and shift it onto a particular topic, scene, or person.

What are you getting people to focus on? Our field of focus, the area in our eyes that can actually focus is incredibly narrow, our attention is expensive so make sure that you know what it is that you want to show us and that it is worth our focus.

Get skin in the game.

Pierre