STRATEGY

DESIGN

Combining gut instinct and trusted frameworks to craft an unbeatable strategy.

Strategy is not

setting lofty growth goals.

only about peak ops performance.

fluff we stick on a wall and forget about.

If you want to win, taking time to design a strategy is crucial.

You need to build a clear differentiating strategy that moves far beyond the fluff of vision and mission statements and non-sensical goals.

A strategy that consists of an interconnected web of activities aiming to solve a specific problem is your best bet at success.

If you can do that, dig deep into your gut, draw on your experience, intuition and data, and get each team to bring their unique talents to the table in service of one plan,

you’d be unstoppable.

Strategy is

solving a specific problem in a unique way.

creating a focused web of interdependent activities.

saying no to a million options and yes to one.

Partner with Pierre

(before your competition does)

Pierre is that intellectual heavyweight in my corner who also deeply understands matters of the heart - a rare find in a sparring partner.
— Nick Miller, CEO and Founder

The Design Process

Where gut-feels and hard data meet.

When designing a winning strategy taking intentional time as a team to look at the data and listen to your instincts is crucial.

Winning businesses set aside time and resources to strategise and disrupt their own processes.

This design process uses trusted strategic frameworks tailored to your business's position, blended with gut feels, deep reflection and intuition to create the future you want.

(i.e. trusting the data and your gut, the math and the madness.)

1. Engage.

Initial engagement in conversations and questionnaires with you and your team to collect quantitative and qualitative data, since nobody knows your business like you do.

2. Design.

A curated process, born from the conversations with and input from your team.

Reflect and Analyse deeply, Imagine a new future, Decide on a way forward, and Build using trusted frameworks to draft a working strategy document.

3. Implement.

Starting strong is good, finishing strong is epic.

Too many brilliant strategic plans end up in a drawer. We continue the process by guiding further discussions, planning sessions and presentations across various teams to start to align and integrate core activities.

Strategy is about making choices; it’s about deliberately choosing to be different.
— Micheal E. Porter
In the midst of chaos, there is also opportunity.
— Sun Tzu
I do stuff differently, both with my team at KFC and in my own life, because of Pierre.
— Dewald du Plooy, Marketing Director KFC UAE